Every year for the past 8 years, Raleigh plays host to Hopscotch music festival with 100+ bands playing over 3 days. My partner and I created a web app based on our mutual love of painstakingly listening to all the bands and rating if we want to see them on a scale of 1 - 5 (5 being a “Can’t Miss This” band). We wanted our friends to join in so we hooked it up to Facebook to compare average friend ratings and create auto-generated schedules for every 15 minute increment on the festival days.
Roles: Design Direction, Web Design, Web Development
Visualizing the Brand + Design
I wanted to use eye-catching colors and gradients on dark backgrounds, inspired by concert lighting and the thrill of seeing live music. The logo was a serendipitous combo of some well placed typography and a modification of a rockin’ icon that I styled to include a festival wristband.
Web Design + Development
In designing the UI for this app, I was focused on clearly communicating the interest in a band and the aggregated friend score for friend’s likelihood of going to the same show as the user. The dashboard would show your recent ratings, a countdown of days to the festival, and the most recent rating from a friend. “Can’t Miss” scores were highlighted in the UI to draw attention to the bands that the user had rated.